Google Places Local Business Listings Recent Changes

Are Your Local Business Listings Up To Date? There’s no doubt that Google Places Local Business Listings are a fantastic way of raising your online visibility. Not only can it drive traffic to your website but also increase calls and foot traffic too. Google takes into account a whole range of factors when deciding where [...]

How to Improve Your Local Business Website – Are You Missing Vital Ingredients?

Your Local Business Website Is Live! You have driven boldly onto the information super highway and your local business website is proudly proclaiming your presence to  your city, county, country and the world at large. So, what is missing? Can your readers contact you? It seems a daft question, but oddly it is one that [...]

Small Business Websites

Yell Small Business Websites – Lies and Damn Statistics For a few years now, Yell have offered small business websites and marketing packages to compliment the Yellow Pages directory. It’s been a while since I have dealt with a Yellow Pages sales call. However, I am taking my own advice and slowly adding my business [...]

The War on Cookies (or UK Privacy and Electronic Communications Regulations if you prefer)

Today is D-Day, the war on cookies officially begins and new EU laws are now implemented in the UK. Amendments to the UK Privacy and Electronic Communications Regulations, which implement the EU Privacy and Electronic Communications Directive now require business websites to request explicit consent from users to accept cookies. Let’s start at the beginning. [...]

Marketing Your Local Business Online – Google or Facebook?

Today’s Local Business Online Marketing Thursday Thought, inspired by my visit to the hairdressers, for some reason reminded me of the Eddie Izzard sketch – Cake or Death! The mind works in mysterious ways… While Google is definitely “cake”, Facebook is only “death” when not used to its full potential. Let me explain a bit [...]

Google Local Business Tips – Getting the Most From Your Google Places Listing

You’ve set up your Google local business listing and have activated your pin. What now? It’s easy to sit back and and trust to luck that your local business will reach the top seven and stay there. But as competition heats up and more businesses in your area take advantage of the free listing, you [...]

Is your marketing budget going straight into the recycling bin?

Is your small business using outdated advertising and marketing methods that essentially throw your hard earned cash straight into the recycle bin? Advertising and marketing your local business is changing fast. As a small business owner you need to keep up with changing trends to ensure your company is seen by your potential customers. The [...]