A Week in Google – 1st April

Google welcomed in April today by changing maps to old school graphics. Personally I love it, it reminds me when computer games were fun. I’m tempted to dig out my quest sheet and go off in search of my fortune! What’s happening in Google this week? Google No Longer Support XML Geo-sitemap Now, I love [...]

Google Places Listing Hijacked – Why You Need To Regularly Check Your Listing

A Google Places Listing is the easiest ways for a local business to appear at the top of search results. It’s a free service if you do it yourself, but it does need to be monitored. I talked  about changes to Google Places in October. People with a Google account can make updates to your [...]

Why Using Social Media For Business Isn’t Working For You

So, you decide to start using social media for business. You set up an account or two – maybe even half a dozen… The promised magic didn’t happen. You were broadcasting to a vast emptiness. Perhaps you ran out of things to say. Either way, you come to the conclusion that social media is not [...]

Your Local Business Online Visibility vs My Neighbours Car Parking Skills

An odd match you may think. What has your online visibility got to do with parking cars? No, I haven’t partied too hard over the break! I was sat here, wondering what can I do for my first blog post of 2012. Staring at a blank page and waiting for inspiration to hit just wasn’t [...]

Making My Local Marketing List and Checking It Twice….

Are local marketing and sales skills really that difficult? Would you believe I started and finished my Christmas shopping yesterday. Granted, I don’t do Christmas, so the running around and spending fortunes for the hell of it really isn’t my thing. Needless to say I do buy the odd gift. Town was busy with last [...]

Local Business Owners: Stop Moaning and Start Marketing

A message to local business owners… A rather harsh title, for which I make no apologies… I read my local paper this morning (don’t die in shock, I don’t read everything online!) On page 4 there’s a headline “Falling profits are on a road to nowhere”. Keeping it brief, a road was closed while the [...]

Is Your Local Business Ready For The Next Web Generation?

Over on Facebook yesterday, Ginny Carter commented about a network meeting she had attended. She spoke about businesses who resist social media, and with my lack of internet last night – it got me thinking… Social media for business is very much the in thing – the buzzword of today. Like it or loathe it, [...]

Internet Marketing for Local Business – Do You Get It?

What Internet Marketing for Local Business Really Means (Hint) It’s Not Just About Your Website!   I have lost track of how many local business owners I have spoken to who tell me, “Oh we have a website, we are already marketing on the internet.” Or words to that affect at least. So it’s time [...]