Share Content And Create Buzz – A Really Simple Way To Get More Re-Tweets, Likes and +1’s

When you publish a blog post, article, video or anything else online, it’s pretty standard practice to share content you create on your social sites.  As the search engines get more advanced, social mentions are becoming more important for ranking too.  It’s not enough that your content is shared by just you. One of the [...]

Top 5 Community Building Activities to Grow Your Audience

I’m really pleased to have the lovely and very knowledgeable Bonnie Gean write todays post.  Everything you do online revolves around communicating with people who are interested in your products or services.  Then you are top of mind and there with the product or service they need when they are ready to buy. How do [...]

What Customer Needs Are You Addressing?

Yesterday, I had a lovely coffee and brainstorm with a local business owner.  We sat chatted about the joys of getting found online, online advertising, social media, email and more.  We touched briefly on pricing and markets – and dogs too… But, the crux of the matter was, while she was trying hard to be [...]

10 Quick Online Marketing Tips You Can Do In Your Lunch Hour

Many local business owners I speak to assume that online marketing is a one-off task.  You build a website, or claim your Google+ Local page and that’s it, your job is done. In reality, like everything online, a consistent effort is needed.  While you may not have the time to devote hours every day to [...]

Three Simple Questions You Need Answer On Your Website

It’s almost 6am and the sun is rising.  I haven’t yet gone to bed.  Not because I am not tired, but There’s a bloody huge spider stalking me, and I don’t do spiders I’ve had a horrible case of writers block all week and in the end threw up something, which is better than nothing [...]

Learn Basic SEO in 10 Minutes (Video)

I love that Google have started to produce videos over in their Webmaster Academy.  This particular one is basic SEO in 10 minutes.  Don’t be fooled by the “for startups” line, these SEO tips apply to all business websites. Basic SEO in 10 Minutes Basic SEO Takeaways 301 redirect (permanent redirect) www or non-www to [...]

Your Marketing Online, Time For A De-clutter

If you follow along on Facebook, you’ll know I have doing a coaching course.  Nothing to do with marketing online, but it has been life changing!  It’s been quite revealing and very soul searching. It’s made me realise I have to take stock – from how I work to why and with whom. Anyway, I [...]

Small Business Online Marketing Thursdays Thought – Using Free Resources Online

I had written a different post for this weeks online marketing thought, then came across a blog I last posted on in December 2009. While I was actually laughing at my ramblings now, that was a very difficult period in my life. No money, no credit, house on the verge of repossession, no phone line [...]

Local Business Online Marketing Thursday Thought – Removing the Blinkers

Improving Visibility and Removing the Blinkers This weeks Thursday thought about online marketing is a bit, well… holistic.  I think far too many people end up chasing their tails and not looking at the bigger picture when it comes to the Internet.  Why are we all here? For one thing and one thing only – [...]

Internet Marketing for Local Business – Do You Get It?

What Internet Marketing for Local Business Really Means (Hint) It’s Not Just About Your Website!   I have lost track of how many local business owners I have spoken to who tell me, “Oh we have a website, we are already marketing on the internet.” Or words to that affect at least. So it’s time [...]