Creating a local business website that Google and your users love is not always a straight-forward task, especially if you are building your own! Even gorgeously designed websites can overlook the basics. Your website is just the start of the plethora of signals that Google looks at when deciding if your local website is worthy […]
Ecommerce Content Marketing – 24 Expert Tips [Infographic]
Many small businesses are taking the leap into ecommerce. An online shop is an attractive prospect – make sales while you sleep, wake up flooded with orders… It doesn’t quite work that way! Opening up your ecommerce site, slapping on your products with a keyword stuffed description, hoping people somehow find you and then just […]
WordPress 3.7 Automatic Update Feature (Should You Use It?)
WordPress 3.7 is here (doesn’t seem like 5 mins ago 3.6 was released!) Named “Basie” after jazz musician Count Basie (yes, I had to go look up who he was…) WordPress state that version 3.7 contains “some of the most important architectural updates we’ve made to date .” It wasn’t a totally smooth update to […]
What Can Ricky Gervais Teach You About Online Marketing?
I’ll be honest, I’m not a fan of Ricky Gervais – far from it. He makes me grit my teeth while I suppress the urge to wallop him! However, flying through my feed last week was a post over on Hubspot with a video from Fast Company‘s creation series. Thankfully, the post was called “A […]
If Plan A Fails – A Lesson Learnt The Hard Way
You know when you have one of those days when technology just does not want to work with you? I had one of those days this week and I thought I would share it with you. Even doing this stuff day in day out does not make me immune to brain farts or technology gremlins. […]
Tiffany Implicated In Jan Webcam Video Shocker
Yes, I have lost it… I was reading Tiffany’s blog on personalisation and why we fear it. Needless to say, it struck a cord not least because of my own hang ups about showing myself online and not hiding behind a character or logo. But also because small businesses I have worked with often do […]
12 Days of Websites…
I saw this little ditty penned by Peter Dean over at Debayne Web Design. Yes, I sang along in my head and I know anyone who works online can relate to several of these – and more! So for your enjoyment and reprinted with permission, I bring you the 12 days of Websites… 12 Days […]