Jan Kearney -Your Local Business Marketing Consultant
I’ve been watching the story of Paris Brown, Britain’s first Youth Police Commissioner unfold over the last couple of days. I wouldn’t have noticed except my ears perked at the mention of her Twitter account that brought on the backlash. For those of you not familiar with the story, Kent’s Police Commissioner thought that it [...]
Social media has become part of every day life for many of us. Even for me, who isn’t a keen social media person. I still log in dutifully every day on Facebook, Google+ and Twitter and check my feeds. It hit me yesterday just how ingrained social sites had become in my life when I [...]
I’m really pleased to have the lovely and very knowledgeable Bonnie Gean write todays post. Everything you do online revolves around communicating with people who are interested in your products or services. Then you are top of mind and there with the product or service they need when they are ready to buy. How do [...]
Pinterest recently introduced the option to verify your website on your profile. Pinterest is one the fastest growing social media platforms, and recent studies have shown that it drives more traffic and converts more sales than other well established social sites. As a business owner, website verification on Pinterest is useful because it shows on [...]
Unless you plan on using mainly paid for traffic, social sharing is fast becoming a must these days for success online. Not only does social media drive its own traffic, but search engines now factor in social signals into their rankings. This infographic from Compendium mainly examines data from Twitter and LinkedIn, but it shows [...]
Facebook – love it or loathe it, it can be a great tool to gather and nurture connections and potential clients. The temptation is to dive straight in gung-ho and get your name out there as quickly as possible. After all, with Facebook reaching a billion users this month, the urge to get a piece [...]
Earlier this year, Facebook announced that an estimated 8.7% of its user base were duplicate or fake accounts. Of course, since they now are answerable to share holders, they need to clean up their act. At the end of August, Facebook came at the problem from the other side stating: When a Page and fan [...]
Many local business owners I speak to assume that online marketing is a one-off task. You build a website, or claim your Google+ Local page and that’s it, your job is done. In reality, like everything online, a consistent effort is needed. While you may not have the time to devote hours every day to [...]
Social Media Image Sizes I’ve lost track of the number of times I’ve been searching for a Facebook image size to do a new quick tab image. I’ll admit my Twitter profile still needs doing too! Lunametrics have come to the rescue with the ultimate social media image size cheat sheet. It may not be [...]
Pinterest isn’t the first platform that springs to mind when thinking about B2B social media is it? What’s a load of pictures got to do with generating leads and selling to businesses? Earlier this week I was purusing the Ultimate Blog Challenge Facebook feed and a Pinterest post caught my eye. Not because it was [...]
I'm really pleased to have Evelyn Cucchiara as a guest blogger today. I met Evelyn through the … [Read More...]
The 30 Day Facebook Fanpage Challenge started on Monday in a flurry of activity and mad clicks. One … [Read More...]
Facebook Graph Search is rolling out to users as we speak. Unfortunately, small businesses simply … [Read More...]
“Being novices to IT, we hired Jan through a recommendation to help us with our web site(which is brilliant). Not only did she build the web site but she as mentored us through every step of the way, navigating the internet, encouraging us to joining different social networks. With out her help we would have been really struggling to cope with the requirements of a modern day business.
Rating by Elaine Parry: stars
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