Creating your own local business website is never an easy task, especially when the guidelines change regularly. As always online, the only thing you can guarantee is change! In November, Google made an unprecedented move and published the Search Quality Rater Guidelines. Previously, we’d relied on an official 2013 condensed version or leaked copies of […]
Quality Rater Guide Leaked: What Businesses Need To Know
Creating a local business website that Google and your users love is not always a straight-forward task, especially if you are building your own! Even gorgeously designed websites can overlook the basics. Your website is just the start of the plethora of signals that Google looks at when deciding if your local website is worthy […]
Keyword Not Provided: I Won’t Know You’re Searching For Jan’s Urine…
Google recently switched to all secure searches, which means we will no longer know what words people are typing into Google to find our websites or blogs. For a while now, My Local Business Online’s (not provided) keyword data has been creeping up and was well into the 60% of searches. Yes, it’s a pain. […]
Google Hummingbird Optimisation Checklist [Infographic]
Following on from my post “Google Hummingbird – Will Hummingbird Affect Your Local Website?” I spotted this useful infographic with 5 useful tips for Google Hummingbird optimisation. Google Hummingbird Optimisation Infographic by Meteorsite 5 Tips to Optimise for Google Hummingbird Increase user generated content on your siteYou can do this by using forums, Q&A’s, reviews […]
10 Commandments of SEO [Infographic]
It’s been a while, and not a post I planned to start back blogging with. This 10 Commandments of SEO infographic with Matt Cutts of Google’s Webspam team as Moses just made me chuckle. While I am not sure Matt would appreciate the orange robes and sandals, and I am sure some others would be […]
Google Authorship – How To Get Your Photo In The Search Results
What Is Google Authorship? There’s been a lot of noise about Google Authorship and even Author Rank over the last few weeks. Authorship is a way for Google to know who you are and what content you have published around the web. In its simplest form, you publish content on your website or blog. Google […]
Recent Google Algorithm Changes: Have You Been Bitten?
It’s no secret that Google tweak their algorithms on a daily basis. Some algorithm changes are minor tweaks most people would never notice, others are huge humdingers that set the search world on fire. There have been 2 recent algorithm changes that have done just that. Exact Match Domain These are domains rank for the […]