What has Google Panda got to do with me? Google finally rolled out the Panda algorithm change globally to all English speaking Countries last week. As the week has gone by there have been varying reports and speculation about the websites that have been mauled and the websites came out the other end smelling of […]
Your Local Business Online Marketing Campaign – What is a Keyword Anyway?
What is a keyword anyway? When I speak to small business owners about marketing their business online and ask, “what keywords are you targeting?” I am often met with a glazed over and shutters down look… I’m sure that other online marketing consultants have the same response too. The word “keyword” does fall into the […]
Google Local Business Tips – Getting the Most From Your Google Places Listing
You’ve set up your Google local business listing and have activated your pin. What now? It’s easy to sit back and and trust to luck that your local business will reach the top seven and stay there. But as competition heats up and more businesses in your area take advantage of the free listing, you […]
Website Marketing Strategies – Get Your Local Business Online Where You Can Be Seen in 3 Simple Steps
It is surprising how many local business owners have their own website that simply can not be found online. There are so many website marketing strategies it is easy to become overwhelmed too. But, we’re here to keep things simple. Let’s start at the beginning of your website marketing strategy… First, you do need […]
Is your marketing budget going straight into the recycling bin?
Is your small business using outdated advertising and marketing methods that essentially throw your hard earned cash straight into the recycle bin? Advertising and marketing your local business is changing fast. As a small business owner you need to keep up with changing trends to ensure your company is seen by your potential customers. The […]