Do you make people register on your website?
Actually getting people to register on your website creates a bit of a challenge. Ask for too much information and response goes down.
From accessing exclusive content, to shopping online to something simple like leaving a comment is perhaps one of the most frustrating things as a user online. As a marketer, it’s really useful collecting that information.
Janrain recently did a bit of digging and compiled some interesting stats:
- 86% of people may leave a website when asked to create an account (Click to Tweet)
- 88% of online users admit they have lied on an online form (Click to Tweet)
- (my favourite…) 2 in 5 people would rather scrub a toilet than create a new password! (Click to Tweet)
I know I would rather scrub toilets than register on any website, let alone create a new password! What is most surprising for me though is…
- 77% of online users prefer social login (Click to Tweet)
Registration Challenge Infographic
How to Solve the Online Registration Challenge – An infographic by the team at Janrain
Do you want to admit how many times you have lied when registering on a website?
Leave the answer and your thoughts about website registration in the comments below!
Register On Your Website? No Thanks! [Infographic] by Jan Kearney
Grab your guide to local search and learn:
- What elements are important on your website
- How to set up your Google My Business Local Page
- How Google Plus can help you zoom past your competitors
- Two things you should not neglect if you want to rank in the local search pack
- How to power past your competitors and dominate your area
Simply add your name and best email address in the box below and I'll whizz your report and worksheet straight over to you.
Don't worry, I hate spam too (probably more than you!) I'll never trade, share, sell, exchange your email address or any other jiggery pokery.
Great Infographic. Signing in with my social media is my favorite way. Click the button and I’m in!
Hi Shawn, You’re a braver woman than me! I avoid social sign ins, especially Facebook. I think that got even worse when the internet marketers started pushing it as the ideal way to grab peoples real email address. They’re not having mine!
Thanks for popping in and taking the time to comment 🙂
Hi Jan,
I normally just ignore websites asking for too much information. Talking about registrations – how about those cheeky ones who send you IM offers even though you have never subscribed to their list, and when you try to “unsubscribe” (having never subscribed in the first place), they have a form with about a hunderd questions for you to fill? I think these are songs from the same opera, with the sole goal of collecting and selling our information many times over! So I think people have a good point when they enter phony names and numbers.
Great post!
Galina
I know where you are coming from, Galina! I hold my hand up, I have a range of names and email addresses especially for the occassion… That’s bad I know, but you only need to see my gmail to understand why I do that. 139,000 unread messages!
Nice infographic – it’s so true that I would rather disappear than fill in yet another form.
I knew social login works great, but no idea it was that high.
Thanks for the great info.
Dee
Hi Dee, I was surprised at how high the social login preferences were too. Thanks for popping in and taking the time to comment 🙂