Google announced at their 15th Birthday bash a brand new algorithm – Hummingbird. Perhaps more surprisingly, the Hummingbird algorithm had been in use for a month prior to the announcement and no one seemed to notice… Unlike the now infamous Google algorithm updates Panda and Penguin, Hummingbird is not an update but a new and […]
#OpenForBusiness – A Business Fair for Widnes, Runcorn and Frodsham
I’m really excited about the Open for Business local business fair at the Holiday Inn in Runcorn in October – not least because I will be speaking there! A local business fair for local businesses! How often do you go to a business fair and see a local business with a stand? Not often! Generally […]
Does Content Matter More Than Design?
Does Content Matter? Take me out for a coffee and get me chatting about “web design” and no doubt you will hear me groan as you ask for swish sliders and more rotating or swirly things in sidebars than I care to count. I’ll often say I am not a web designer – I’m not. […]
UK Online Business Is Booming [Infographic]
Business is booming online according to Barclays Online Business Outlook 2013. Isn’t it refreshing to see the words UK, business and booming all in one sentence? The report found that online businesses are growing at a rate 57 times faster than the UK economy. That’s amazing news. Of course, there’s a downside. Despite a rise […]
Local Business Video Marketing Myth Busting
We Brits are continuing our love affair with video. With 323 million hours watching online videos in February 2013, I’m surprised our eyes aren’t square! When I discuss creating videos and video marketing with local businesses, I often get the same replies… Video marketing is too expensive My business doesn’t lend itself well to video […]
Evolution of Google Local Algorithm [Video]
As Google Local evolves and becomes ever more complicated (and frustrating for many), it’s easy to get stuck in the trap of old style Local SEO. I loved this Whiteboard Friday from SEOMoz with David Mihm. Google Local Ranking David Mihm is the creator of the Local Search Ranking Factors survey, which is possibly the […]
Google Places Gets A Long Awaited Make-Over (Hurrah!)
I’ve been dying to get to this since last night when I saw the Google blog announcement fly through my feed. Google Places is having a makeover. Its new improved dashboard is rolling out now in the US and will eventually go international. We’re told to sit tight. What’s new in Google Places for Business? […]