The New Recommendations Bar Earlier this week, Facebook announced a new recommendation bar. There’s been a recommendations box around for a while now. The bar is different… You’ll see the new Facebook “bar” pop up in a little while down on the right corner. At the moment it’s a nice, unintrusive like button. As you […]
How Not To Run A Facebook Ad Campaign – A Lesson From The BBC
I’ve been watching with interest the Facebook Ad fake likes story reported over on the BBC online technology channel. I’d love to know how anyone with obviously no clue how things work can run not one but three stories (so far) on reported fake likes from Facebook ads. I’m not going to jump in and […]
B2B Social Media: Educating Your Prospects Through Pinterest
Pinterest isn’t the first platform that springs to mind when thinking about B2B social media is it? What’s a load of pictures got to do with generating leads and selling to businesses? Earlier this week I was purusing the Ultimate Blog Challenge Facebook feed and a Pinterest post caught my eye. Not because it was […]
How Not To Promote Your Business On Facebook
In my previous post, I covered the three essential elements to promote your local business online. To recap they are: A website Google Places (Now Google +Local) Citations Many small business owners I speak to are resistant to investing in a website because they promote their business on Facebook. It’s “free” after all and don’t […]
Pondering About Pinterest – Is Pinterest Useful For Local Business?
Not being a visual person or a social butterfly for that matter, I’ve had my blinkers on when it comes to Pinterest. A conversation over in the Social Media Masterminds group on Facebook gave me reason to ponder on Pinterest a bit more. What Is Pinterest? Pinterest is a social pin board – an image […]
New Facebook WordPress Plugin Test
Finally Facebook have released an official Facebook WordPress plugin. So far it has been fairly simple to set up, although I’ve only activated the social publisher. This is a test post, let’s see how it goes!
55% UK Businesses Fail In Social Media… Are You One Of Them?
The “Tackling The Social Challenge” Report from EPI Server highlights a very disturbing social media problem… Only 45% of marketers monitor their own social communities, forums and blogs. I find that quite shocking. The whole point of social media is to interact. It allows you to add your personality and style to your business online. […]