I’ll be honest, I’m not a fan of Ricky Gervais – far from it. He makes me grit my teeth while I suppress the urge to wallop him! However, flying through my feed last week was a post over on Hubspot with a video from Fast Company‘s creation series. Thankfully, the post was called “A […]
SEO Copywriting – Where Do I Put My Keywords?
When you write for the web, where do you put your keywords? How often should you use your keywords? These keyword placement questions crop up a lot when writing for SEO. Yesterday I highlighted my two favourite tools for SEO copywriting and on-page optimisation. Today, I’ll highlight two tools I use that answer those burning […]
SEO Copywriting – Great Tools To Help You Write For The Web
Despite what many Social Media people tell us, search isn’t dead. Search is the biggest activity online after email and here in the UK, google.co.uk provides 85% of search volume. It pays to know about SEO copywriting and on-page optimisation if you are writing your own content. SEO copywriting is simply writing for the web, […]
Writing Web Content Tips – Who Is Your Master Online?
When you are writing web content, which camp do you fall into? Those who write for readers? Those who write for Googlebot? Most small business owners I speak with fall into the first camp. They write what they know without thinking too much about Googlebot. You know what, that’s great! If you are writing for […]