Yes, I have lost it… I was reading Tiffany’s blog on personalisation and why we fear it. Needless to say, it struck a cord not least because of my own hang ups about showing myself online and not hiding behind a character or logo. But also because small businesses I have worked with often do […]
A Challenge Too Far?
It’s a bit of a personal blog today, to let you know what I am up to (or not!) and to ask you (yes, you!) a question or two. A few weeks ago, I mentioned seeing my new business coach, Sharon and how productive and inspiring I found the session. In the next session we […]
What You Can Learn From Google’s Interflora Ranking Massacre
The tail end of last week, anyone who reads about search would have spotted the Interflora ranking massacre unfold. It tweaked my interest, not only because Interflora are a huge national brand, but because they also dominate in many local searches too. Chatting with various people over the weekend, it was clear that many small […]
Moving Business Address? Google Local Updates The Guidelines (Again)
Another change for the better over at Google+ Local (Google Places). Google have updated the guidelines for changing a business address. It is now perfectly OK to change your business address in the Google Places dashboard or on the Google+ Local Business page if you have a verified merged Plus page. No Need To Mark […]
Socially Build Your List – How To Add Social Share Buttons To PDF Reports
There’s no doubt that your email list is your most valuable asset online – yes, even more than your blog or website. Last week I unleashed (haha! A slight over exageration there!) my new free report, “5 Simple Steps to Local Business Facebook Success“. I thought I would try something that doesn’t seem to be […]
A Simple Way To Increase Your WordPress Security [Video]
Talking about WordPress security isn’t particularly sexy or interesting. It is an important topic though. Just for a moment, imagine how it feels when: customers tell you your website triggers their anti-virus or firewall your blog readers email you to say they can’t access your site because Firefox has blocked it with a big red […]
Facebook Graph Search For Business – Are You Doing It Wrong?
Facebook Graph Search is rolling out to users as we speak. Unfortunately, small businesses simply do not set up Facebook pages so that they can be found easily. Granted, old Facebook search is worse than useless and most people still have that version. Using Facebook Graph Search for business probably hasn’t even crossed your mind. […]