Creating your own local business website is never an easy task, especially when the guidelines change regularly. As always online, the only thing you can guarantee is change! In November, Google made an unprecedented move and published the Search Quality Rater Guidelines. Previously, we’d relied on an official 2013 condensed version or leaked copies of […]
Does Content Matter More Than Design?
Does Content Matter? Take me out for a coffee and get me chatting about “web design” and no doubt you will hear me groan as you ask for swish sliders and more rotating or swirly things in sidebars than I care to count. I’ll often say I am not a web designer – I’m not. […]
Self-Hosted WordPress Website Setup Step-By-Step
If you are in business you need your own website. I believe a self-hosted WordPress website is the easiest way to get online and start building up your business online. I loved the infographic from CopyBlogger, until I got to step 5… I’ve republished it at the end of this blog post with a warning […]
Three Simple Questions You Need Answer On Your Website
It’s almost 6am and the sun is rising. I haven’t yet gone to bed. Not because I am not tired, but There’s a bloody huge spider stalking me, and I don’t do spiders I’ve had a horrible case of writers block all week and in the end threw up something, which is better than nothing […]
The Challenge of Writing Local Website Content
When it comes to local websites I see two scenarios pop up time and time again. The multi-location small business or small business targeting several towns in an area A local business with several products or services that have similar qualities When writing local website content, it is very easy to fall into a common […]
Want To Build A Website? 7 Questions To Ask Yourself First
This week I have spoken with several small businesses who already have a website. They’re now asking how to make it work… The problem is when you build a website without understanding how the web works, you can be left with something that looks amazing and doesn’t do its job. Unfortunately, web designers have a […]
How Do You Get Traffic To Your Website?
No Traffic to Your Website? Ahh, the information super highway, the place of dreams, the answer to all business problems… A few clicks and fortunes are made and businesses switched on to the web gold rush will never need go prospecting for customers again. -NOT! Let me guess, your business website is looking a bit […]